5 Marketing Lessons from Mr. Rodgers:
1.) Relationship-Building Trumps Flashiness
2.) Don't Promise More Intimacy than You Can Deliver
3.) Be Consistent in Who You Are and What People Should Expect from You
4.) Customers' Questions Are Worth Answering
5.) Brands Can Take a Stand
5 Marketing Lessons From Mr. Rogers
My favorite line: "It's hard to imagine a children's show getting less flashy than Fred Rogers"